How to react when Social Media Attacks Your Brand

Social media disasters occur for a number of reasons, the first being that your company probably messed up. It may not have been intentional, but something, somewhere down the line, went wrong enough for someone to complain and it was enough for others to vocalize that complaint en masse. One mistake is all it takes for social media to turn against your brand.

TOY STORY 3 The first animated film to gross $1 Billion

Woody and Buzz are the gifts that just keep giving.

TOY STORY 3 has recently crossed the $1 billion mark, Disney announced Friday. That makes the sequel the first animated film to reach that milestone.

It’s more good news for a studio that’s having a very, very good year at the box office. In addition to Toy Story 3, Disney’s 3D fantasy film Alice in Wonderland also took in $1 billion. DVD Town

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Rivals to Apples iPad ready to take the stage

Big-name manufacturers will unveil their answers to the iPad this week as Apple is due to launch a raft of new products.

Samsung and Toshiba are expected to lead a tablet charge at the IFA consumer electronics show in Berlin on Thursday, hours after a San Francisco media event where an annual update of Apple’s iPod range is expected.  FT.com

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Google plans pay per view films

Google’s YouTube video site is in negotiations with Hollywood’s leading movie studios to launch a global pay-per-view video service by the end of 2010, putting it head-to-head with Apple in the race to dominate the digital distribution of film and television content.

Google has been pitching to the studios on the international appeal of a streaming, on-demand movie service pegged to the world’s most popular search engine and YouTube, according to several people with knowledge of the situation.  FT.com

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Scammers hit Twitter and Facebook

Facebook and Twitter users are complaining about their accounts being compromised and then being used to spam friends with suspicious “free iPad offers.”

Twitterwarned users of the scam, Wednesday, saying that it was resetting passwords of affected users. “If you’ve received a message promising you a new iPad, not only is there no iPad, but also your friends have been hacked,” Twitter said   Reuters

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Time Warner Cable says Disney is the problem

With less than a week to go before their programming contract expires, the rhetoric between Walt Disney Co. and Time Warner Cable is starting to heat up.

At issue are fees that Time Warner, the nation’s second-largest cable operator and the dominant pay-TV company in Los Angeles, pays Disney to carry its various networks and channels, including KABC-TV here as well as ESPN, ABC Family and Disney Channel. LA Times

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Ten Best Websites For Free Audio Books

Busy times call for some workarounds. One of the distinct advantages of audio books over its more physical form is that it saves time. Audio books take away a sliver of fun from the enjoyment of a book, but if the voiceover is well done, it makes up for it.

With the explosion of personal media players like iPods and even mobile phones which can carry media files, even a routine walk can be turned into an education.  Make Use Of

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Studios sue to stop advertising on pirate web sites

Warner Bros. and the Walt Disney Co. have teamed up in a new legal effort to choke off the air supply of various web sites that post and index links to pirated movies.

The two studios are suing Triton Media, alleged to have provided advertising consulting and referrals for nine websites identified as “one-stop-shops” for infringing works.  Reuters

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Why Ereaders Are Good for Books – People Read More

A growing body of evidence shows that people with e-readers are reading more books. A recent survey found that 40 percent of those with e-readers said they were reading more books than they used to before they had the device, which is consistent with earlier data on e-reading habits. E-book sales climbed by more than 200 percent in the first six months of this year, according to the Association of American Publishers.  Gigaom

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Get some outside help from a P.R. firm

I’ve changed my mind. I think it’s time we get some outside help from a P.R. firm that knows how to promote our brand. I need to stop trying to do everything myself and start surrounding myself with experienced professionals. I have had several discussions with my business adviser to make sure that I find the right firm for our company.  NY Times

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