2010 Prediction: The Year of the Paid Subscription

Many of the startups and media sites that define the e-commerce ecosystem are, at long last, making serious plans to make serious money.  Hulu, the slick portal that picked up where TiVo left off in killing the idea of “appointment television,” is the free site likeliest to begin charging in 2010. Chase Carey, a top executive of News Corp., which owns 27 percent of Hulu, announced in October that “it’s time to start getting paid for broadcast content online” and “Hulu concurs with that.” Comcast’s recent purchase of NBC Universal, Hulu’s other founding network, makes a pay-model future only more likely.  Newsweek

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