Latest monetization model is based on prestige or achievement.
Written by Free Audio Books - Free audiobooks on March 7, 2010 – 6:08 pm -Prestige as it applies to social gaming is pretty simple: You play a game, advance levels in that game or accumulate goods, and then broadcast the advancement your social network (Facebook, Twitter, Hi5). Prestige turns into real money in any one of several ways. Game players are granted some amount of free virtual currency at the start of play. That currency is used to purchase virtual goods or services that allow the player to advance levels. When the user runs out of currency, he/she can replenish it by paying for more currency with a credit card or PayPal account; by taking a survey; by taking a lead-generation offer like a Netflix (NSDQ: NFLX) trial subscription; or by watching videos (gWallet offers this).
Tags: music monetization
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Lady Gaga get $167 for a million listens
Written by Free Audio Books - Free audiobooks on February 8, 2010 – 9:24 pm -
Cloud-based, streaming music is poised to replace the mp3, and Spotify, Last.fm, Pandora, and Rhapsody are the big names that currently dominate the format. Most of these sites have a free-to-users, ad-supported model, but the labels are starting to grumble that too much money is being left on the table. Lady Gaga’s “Poker Face” was one of the most popular songs on Spotify in Europe, but she reportedly earned just $167 for a million listens through the service. Newsweek
Tags: music monetization
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